TUESDAY / AUGUST 16, 2016 / 4:00 PM
Location, Location, Location
In the bricks-and-mortar world, they say location is everything. With mobile, we have the opportunity to engage the customer and tap into their location to provide relevant offers and recommendations through geofencing. We’ll talk about capturing that on-the-go consumer to drive them in-store.
Erin Levzow | VP, Marketing | Freebirds
Erin is currently Vice President of Marketing at Freebirds World Burrito. Prior she oversaw all mobile, social, and digital initiatives for the national restaurant chain Wingstop. Previously, she worked at Palms Casino Resorts as the executive director of marketing and eCommerce. She has worked at MGM Resorts International, where she was responsible for the digital ad planning and buying for Monte Carlo, Mandalay Bay, New York New York, Beau Rivage, and Gold Strike.